Northern Ireland · small, local, independent

You run the business.
We run the socials.

You never write another post, never miss another enquiry, and never lie awake wondering whether anyone can find you. We take the whole thing off you and turn it into something your business actually grows on.

Built for the one-person business. The chair renter. The room renter.
Start the first month free See what we do
First month freeYou see the real thing going out on your page before you pay us a penny.
No contractMonthly rolling. Leave whenever you like and take everything with you.
No VATWe're under the threshold. Whatever we quote you is what you actually pay.

We support small.
We support local.
We support community.

Most marketing companies want a business with premises, a budget and a marketing manager. That has never been who we're for.

We're for the person renting a chair in someone else's salon. The therapist with a room two days a week. The baker working out of the kitchen at home. Part-time now, full-time soon, and social media is the thing that gets you there.

If your business is a Facebook profile and a phone number, you're exactly who we built this for.
  • You've no time. Posting is the job you do at 11pm, or don't do at all.
  • You've no Google listing. People search for what you do and find somebody else.
  • You're on a personal profile, not a business page, so nothing you post travels.
  • You've had an agency quote that made you put the phone down.
  • ChatGPT has become your best mate. Every caption, every reply, the odd suspiciously shiny AI photo. We know. We'll say nothing.

Already trading from your own place with more going on? That's a different package, and we do that too.

What actually changes for you

Not a list of features. Here's what's different about your week once we're running it.

01

You get your evenings back

Nobody starts a business because they love writing Facebook posts. You'll never again sit down at 11 o'clock, knackered, trying to think of something to say for tomorrow. It's just handled. Three times a week, every week, whether you thought about it or not.

02

You stop losing the ones who ask

Somebody comments "how much?" on a Tuesday night while you're with a client. If nobody answers, she doesn't ask twice — she books whoever answered first. Every one of those gets a reply from us. That's customers you'd have lost and never even known about.

03

You stop looking like a hobby

People decide whether you're worth their money in about four seconds of looking at your page. We come out and photograph your actual business, then sort your story, your look and your profile before a single post goes out — so what they find looks like a real business. Because it is one.

04

It all lands in one place

No more juggling apps, guessing at settings, or wondering which thing you're meant to be posting where. One place, one person, and you know exactly who to ask. You send us a photo from your phone. We do the rest.

05

You get in front of the right people

Posting into your own page and hoping is not a plan. We work out where your customers actually are — your corner of the market, your area, the people already looking for what you do — and aim at them instead of at nobody.

06

And it grows when you do

Start small. That's the point. When you're ready there's a website, online booking, a Google listing, reviews — added one at a time, when the business can carry it. You'll never be sold something you're not ready for. You grow, we grow with you.

It only has to bring you one extra customer a month to be worth it.Do that sum with your own prices. That's the whole pitch.

And a straight answer on one thing, because others fudge it: we answer the comments on the posts we publish. We don't run your message inbox or your DMs. Those are your customers' private conversations with you, and they belong with you.

Start with the Starter Pack

It's where nearly everybody begins, and for a lot of people it's the only thing they ever need.

The Starter Pack
Set up, then looked after
  • First, we set the whole thing up. We work out what you do, who actually buys it and what your competitors are at. Then we build your page into something that looks like a real business — a description that makes sense, your hours, your contact details, the lot. This is where the graft is, and it's done once.
  • Then we come out and take your photos. On a day that suits you, we come to wherever you work and photograph the business actually working — you at it, the space, the products, the finished job. No stock photos of somebody else's salon. The pictures are yours to keep for good, and they're what everything else gets built from.
  • Then the posts start. Three a week, forever. We write them, lay them out and put them up. Monday, Wednesday, Friday, whether you remembered or not. Your real work — the job you finished, the thing you make, an offer, a quiet Tuesday you want filled. You don't have to approve a thing unless you want to.
  • And we answer every comment on them. "How much?", "are you open Saturday?", "do you do this near me?" — we reply, in your voice, usually the same day. Anything genuinely for you gets handed straight to you. Nothing sits there ignored while you're working.
  • What you have to do: almost nothing. One chat at the start, an hour on photo day, and the odd picture off your phone when something's worth showing. That's the lot. You don't learn anything, install anything, or log in anywhere.
First month free. You watch it working on your own page before you pay us anything. If you don't like it, you walk away and you keep everything we built.
Start the first month free

Why it's built that way. It's not guesswork.

Three a week is the sweet spot

Pages under a thousand followers that post four or five times a week have the highest engagement rate on Facebook — 8.8%, better than pages a hundred times their size. You don't need a big audience. You need a steady one.

Answering comments lifts the post

Across nearly two million posts, the ones where the owner replied did measurably better — about 9% on Facebook and 21% on Instagram. Replying isn't manners. It's reach.

Your phone is enough

On Facebook, photo posts pull 34.7% more engagement than text and 43.8% more than video. That reel you spent all Sunday on? A decent photo of the actual thing would have beaten it. Sorry.

Where these come from: Buffer's own analysis of 52 million Facebook posts, and a separate study of nearly 2 million posts across 220,000 accounts. It points the way rather than proving cause and effect — but it's why we build the posts the way we do, instead of guessing.

Already trading from your own premises? There's a bigger package for you — more posting, both platforms, and the back end looked after. Just ask.

And on money, so you're not left guessing: ask us and we'll tell you in a sentence, on the spot. No discovery call, no proposal three days later. We're not VAT registered either, so whatever we say is what you actually pay.

Add anything else, when you're ready

Never bundled, never switched on without you asking. Most people add one of these a few months in, once the posting is ticking over.

Google Business Profile

You appear on Google Maps and in local search, with your hours, photos and directions. Most people we work with have nothing at all. It's the single biggest thing you can do to get found.

Facebook Page setup

A proper business page instead of a personal profile. It's also what has to exist before we can answer comments for you.

A simple website

One clean page saying what you do, where you are and how to book you. We build it and we keep it running.

Online booking and payments

People book and pay you themselves, day or night, without a single back-and-forth message.

Reviews chased and answered

We ask your happy customers for a review, and reply to every one that lands. The good and the bad.

Local group posting

Posts into the local Facebook groups where your customers actually are, not just on your own page.

Add Instagram

Everything going to Facebook goes to Instagram as well, sized properly for it.

One-off extra posts

For an offer, an event, a cancellation you need filled, or a week of bad weather.

Not sure which of these you need? That's the conversation. Just ask.

Why we're different

CyberlinkNI
C
CyberlinkNIJust now · Belfast

They sell shoots. We sell a system.

A Belfast agency's monthly fee buys somebody turning up with a camera for three hours. Ours buys a machine that keeps running every week of the month, and costs you a fraction of theirs.

👍❤  12824 comments · 11 shares
Like Comment Share
CyberlinkNI
C
CyberlinkNIJust now · Belfast

We're actually here.

Whoever's posting for most small businesses has never set foot in the place. We know when the schools go back, when the roads are shut, when your town is dead and when it's mobbed. That's the difference between a post that lands and a post about National Doughnut Day.

👍❤  9618 comments · 7 shares
Like Comment Share
CyberlinkNI
C
CyberlinkNIJust now · Belfast

We answer in customers, not followers.

Follower counts are a vanity number. The question we want you asking us is whether the phone rang more this month than last. That's the one we'll answer.

👍❤  14331 comments · 14 shares
Like Comment Share

How it works

Five steps. You're properly involved in two of them and left alone for the rest, which is the entire point.

01A chat

Twenty minutes. What you do, who buys it, what's not working. No slides, no jargon, no hard sell.

02The setup

We research your market, build your profile, and come out on an arranged day to photograph your business at work. Paid once, at the start.

03First month free

Posts start going out on your page. You watch the real thing working before you pay a monthly penny.

04The rhythm

Three posts a week, comments answered, month after month. You get on with the actual job.

05Growing

Google profile, a website, bookings, reviews. Added when you're ready for them, never before.

Most people are through steps one to three inside a fortnight.And step four is the one where you stop thinking about it at all.

Fair questions

What does it cost?

Ask us and we'll tell you straight away, in a sentence. It isn't on the page because we do two quite different packages and the honest answer depends on which one suits you. No discovery call, no proposal three days later, and no VAT on top.

Am I tied in?

No. Monthly rolling, cancel whenever. If we're not earning it you shouldn't be paying it, and a twelve-month contract is just a way of stopping you noticing.

Why is there a setup fee if the first month is free?

Because the setup is the real work: the research, the profile, the photos, your story. The free month is us proving the posting is worth paying for. The setup is us doing a day's graft before that even starts.

Do you need my Facebook password?

No, and don't give it to anybody who asks. We get access properly through Meta Business Suite, which you grant and can remove in two clicks.

Do you handle my messages and DMs?

No. We answer the comments on the posts we publish. Your inbox stays yours. Anyone promising to run your Facebook messages at this price hasn't read what Meta actually allows.

I don't have a business page, just my personal profile.

Very common, and it's the first thing to fix. We'll set the page up properly and move your following across.

What if I've no photos?

Then we come and take them. As part of the setup we arrange a day, come out to wherever you work, and photograph your business actually working — you at it, the space, the products, the finished job. Those photos are yours, and they're what your posts get built from. We'll also show you how to get decent ones off your own phone in about five minutes, for the day-to-day stuff.

First month's free.

Tell us what you do and we'll come back with what we'd post in your first fortnight. No charge for that either.

cyberlinkni@gmail.com

Northern Ireland. Small, local, independent businesses only.

We answer emails ourselves. It's a small business too.